On TikTok, your brand can find a relevant way to belong within a variety of moments & communities...
On #FoodTok, food moments are not only for mom...
There are lots of cooks in the kitchen.
85%
of users spend more time watching cooking videos during Ramadan
75%
of users say they have new interests & hobbies thanks to TikTok
86%
of users buy more F&B related products
And #RamadanShopping is not just about supermarket errands... because #TikTokMadeMeBuy everything!
70%
of users say TikTok has made them buy new things
72%
of users are looking for product reviews & unboxing
78%
of users plan to buy gifts for their loved ones during Eid
And #RamadanShopping is not just about supermarket errands... because #TikTokMadeMeBuy everything!
70%
of users say TikTok has made them buy new things
72%
of users are looking for product reviews & unboxing
78%
of users plan to buy gifts for their loved ones during Eid
#Iftar is not always a picture-perfect moment...
It's an unfiltered, authentic moment!
66%
of users say videos on TikTok don't feel perfect or curated
83%
of users look for entertainment and fun on TikTok during Ramadan
And #Entertainment is not just for TV stars...
Everyone can be the star of their own TikTok
83%
of users say posts on TikTok can be entertaining without them knowing anything about the person who made it
78%
of users say they can find "their type of people" on TikTok
And #Entertainment is not just for TV stars...
Everyone can be the star of their own TikTok
83%
of users say posts on TikTok can be entertaining without them knowing anything about the person who made it
78%
of users say they can find "their type of people" on TikTok
TikTok drives new moments for your brand to